Dino Polska was founded in 1999 in Greater Poland Voivodeship and has been constantly developing ever since. Not only the number of stores is increasing, but also the sales area and revenues are increasing.
From January to the end of June 2024, Dino Polska opened 98 new stores, allowing the chain to reach the number 2,504 branchesDuring the year, the sales area increased from 894.2 thousand square meters (a year ago) to 987.4 thousand square meters, which proves the dynamic expansion of the chain.
Every day we focus on ensuring that the offer of Dino stores meets the needs of consumers in a convenient and comprehensive manner. At the same time, we pay great attention to offering products at attractive prices. The result of these activities is a strong increase in sales and an increasing number of customer visits. This motivates us to continue the dynamic development of the network.
– Michel Krause, Member of the Board of Directors of Dino Polska, confirmed.
In the first quarter of 2024, the billionaire’s supermarket chain’s sales revenue amounted to PLN 6.7 billion, an increase of 20.3% compared to the previous year.In contrast, investment expenditures for the development of the company amounted to PLN 330 million.
The employment rate in the Dino Group also increased to 42,400 employees.
Who owns Dino? Thomas Biernacki is a billionaire who doesn’t make money
In 1999, Tomasz Biernacki opened the first Dino store in the small town of Krotoszyn in the province of Greater Poland. At first, it was a sole proprietorship.But soon the business began to develop. Already in 2002, Dino had several branches, mainly in Western Poland.
After a few years, the company became a corporation. In 2017, it made its debut on the Warsaw Stock Exchange. And achieved success quickly.
Now we can talk about the expansion of Dino stores, but the whole process was slow and well thought out. The billionaire’s chain did not try to compete with big players like Lidl or Biedronka, but It focused on its own niche, i.e. small towns and areas far from big cities.This format, between a local store and a discount store, quickly gained fans.
Over the years, Dino has made huge profits and is becoming increasingly important in the Polish market. But interestingly, little is known about the founder and main shareholder of the company. Tomasz Biernacki has been at the top of the ranking of the richest Poles for years, but he lives far from the spotlight. He doesn’t give interviews and there are no pictures of him in the media. All we know is that he still lives in Krotoszyn, where he started his empire.As if that weren’t enough, Bernacki receives no compensation for sitting on Dino’s board of directors.
Source: dlahandlu.pl / Fact
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