First, an ad subscription Netflix It will appear in 12 countries – this is it United States, Australia, Brazil, France, Spain, Japan, Canada, South Korea, Mexico, Germany, United Kingdom and Italy.
Netflix Ads – Package Prices
In the UK, the basic advertising package costs £4.99 (PLN 27.73). In the US, the price will be $6.99 (34.33 PLN). In France, the advertising package is priced at 5.99 euros (28.70 PLN).
Enjoy the Netflix experience just the way it is today? amazing! Nothing will change about the way you watch Netflix.
From November, Netflix will also be available at £4.99 in the UK. Basic with Ads, Netflix’s new low-priced, ad-supported plan. A plan for every fan!
– Netflix UK & Ireland (NetflixUK) October 13, 2022
The first of the new subscriptions will be available to Americans – starting November 3. In the UK, the offer will go into effect on November 6.
Compared to existing packages, the ad version of Netflix will have a limited library of titles. Video playback quality will be 720p, and the average ad duration is expected to be 4-5 minutes per hour.
Ads will be 15 or 30 seconds long and will appear to viewers before and during shows and movies.
Enjoy the Netflix experience just the way it is today? amazing! Nothing will change about the way you watch Netflix.
From November, Netflix will be available starting at $6.99 per month. Basic with Ads, Netflix’s new low-priced, ad-supported plan. https://t.co/OjRfIkbXWs
– Netflix (netflix) October 13, 2022
From the first quarter of 2023, ad traffic and ad impressions on Netflix will be recorded by two companies – DoubleVerify and Integral Ad Science. In addition, Netflix in the US will use the Nielsen Digital Ad Ratings (DAR) measure.
When is Netflix announced in Poland?
Netflix technology partner at launch Advertising is Microsoft.
Netflix’s ad plans accelerated after the announcement of Disney+’s competitive platform, That ad subscriptions will be implemented in December.
Netflix wants advertisers to pay $65, according to the Wall Street Journal. To reach a thousand viewers. This is a much higher price than other streaming services that already serve ads.
It is not known when the offer will appear on the Polish market. We are still at an early stage of work on offering a cheaper, ad-supported package. No decisions have been made in this regard yet – we reported to the Netfiks press office in Poland a few days ago, and asked about the advertising team.
Netflix has 220.67 million subscribers worldwide. According to Mediapanel data, in September this year. Its website and mobile application were visited by 12.21 million Polish users. That’s 41.13 percent. All surfers from the country. Each subscriber spent an average of 5 hours, 39 minutes and 38 seconds on the platform’s content.
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